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Hidden myth : structure & symbolism in advertising / Varda Langholz Leymore.

by Langholz Leymore, Varda.
Material type: materialTypeLabelBookPublisher: New York : Basic Books, c1975Description: xiii, 208 p. : ill. ; 22 cm.ISBN: 0465029507 :.Subject(s): Advertising | SociolinguisticsDDC classification: 659.1
Item type Current location Call number Status Date due
Main / Collection principale 659.1 L279 (Browse shelf) Available

Includes bibliographical references (p. 191-199) and index.

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